From 120 to 10 Million: Steven Bartlett's Journey of Building The Diary of a CEO

In this compelling episode of Empire Builders, Nick James sits down with Steven Bartlett, creator of the massively successful Diary of a CEO podcast. From growing up as the only black kid in a poor family in Devon to building multiple successful ventures, Bartlett shares his fascinating journey and insights. He reveals how his podcast grew from 120 downloads to 10 million monthly listeners through an obsessive focus on 1% improvements. He discusses why breaking free from societal labels led to his greatest successes. Bartlett also opens up about the importance of expectation management in happiness, his innovative approach to content creation, and why sleep and health have become his non-negotiables. Whether you're building a content empire or seeking to understand the psychology of success, this episode offers valuable lessons on perseverance, innovation, and authentic growth.   VALUABLE RESOURCES https://www.expertempires.com https://bit.ly/7figcoachgroup https://www.expertempires.com/podcast/   ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.