From Clicks to Connections: Data Matching and Scalable Infrastructure

What if you could know exactly who is visiting your website, without a form fill?On this episode of Deconstructing Data, we’re joined by Jesse Ouellette, Founder of LeadMagic, to explore the cutting edge of visitor identification, data matching, and scalable infrastructure.Jesse has built a SaaS solution that helps businesses reveal anonymous website traffic and map it to decision-makers. His work sits at the intersection of B2B-to-B2C identity resolution, cloud computing, and high-volume data storage, all aimed at turning raw signals into revenue.We’ll talk about:1. Visitor Identification: Turning Anonymous Traffic Into Leads2. B2B to B2C Matching: Bridging the Data Gap3. Massive Storage and Cloud Computing: Scaling Data Infrastructure Smartly4. Tech Stack Whether you're in RevOps, Marketing, or Data Strategy, this is your inside look at what it takes to turn anonymous traffic into actionable leads, at scale.