From Dancer & Counsellor to Best Friend Business Partners: The Calla Collective Story - Andi & Kim | Calla Collective

In this episode of I Started a Business, we had the pleasure of chatting with Andi and Kim - the duo behind Calla Collective. Best friends turned business partners, they’re the creative force behind a brand built on beauty, truth and goodness, with products designed to bring meaning into everyday moments.What started as a quiet whisper has grown into a purpose-led business now reaching customers far beyond Victoria through wholesale. In our chat, Andi and Kim share how Calla Collective began, what it’s really like working alongside your best friend and how their different approaches - dreamer and realist - shape the way they grow.We also talk about showing up authentically online, navigating the hard seasons of business (including closing two physical stores) and why failure is a bruise, not a tattoo.callacollective.com.au@callacollective