From Doomscrolling To Downloads: What Social Feeds Really Do To Podcasts

Send us feedback/questions via TextThe feed isn’t “social” anymore—it’s an endless parade of AI-recommended video. So why are we still hoping a 30-second short will magically convert strangers into hour-long listeners? We pull back the curtain on what the platforms actually reward, why shorts are best used for brand awareness, and the specific moves that help listeners cross the bridge to your long-form show.We talk about the algorithm reality—how little time people spend with actual friends on major platforms—and what that means for podcasters betting on reels to drive growth. From hooks that stop the scroll to chapters that make episodes navigable, we break down a conversion path that respects your audience’s time. We also dig into platform control and fragmentation, from Spotify pushing video to Netflix to creators leaving YouTube, and why owning your domain and a simple “/follow” page reduces friction across the board.Sponsors:PodcastBranding.co - They see you before they hear youBasedonastruestorypodcast.com - Comparing Hollywood with History?Video VersionMentioned In This EpisodeSchool of Podcastinghttps://www.schoolofpodcasting.com/joinPodpagehttp://www.trypodpage.comHome Gadget Geekshttps://www.homegadgegeeks.comNo Agenda Showhttps://www.noagendashow.net/listen/1808Podcast Hot SeatGrow your podcast audience with Podcast Hot Seat. We help you do more of what is working, and fine tune those things that need polished. In addition to the podcast audit, you get a FREE MONTH at the School of Podcasting (including more coaching). Check it out at https://www.podcasthotseat.com/storeYour Audience Will Thank You!Featured Supporter of the Week Glenn HebertCheck out Glenn's Horse Radio Network: Free Podcasts for Every Horse Enthusiasthttps://www.horseradionetwork.com/ Start a Podcast In Six Weeks Weekly classes. Come learn how to start your show (designed for people who have not launched). Grow Your PodcastAvailable to members of the School of Podcasting. Weekly meetings to grow your downloads, reach, and influence. Join today.PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the showBE AWESOME!Thanks for listening to the show. Help the show continue to exist and get a shout-out on the show by becoming an awesome supporter by going to askthepodcastcoach.com/awesome want a one time donation? Buy Dave a Coffee.