From Family-Owned to Globally Known: The Tacori Brand Story

Nadine and Paul of Tacori have stepped in to help grow their family business into the household name it is today. With their father still closely involved, they’ve brought a fresh, modern perspective to the brand—evolving it while staying true to its foundation in craftsmanship and quality. They introduced their now-iconic crescent design, a signature detail that set Tacori apart and helped define the “modern vintage” aesthetic they’re known for. While Tacori creates a wide range of custom jewelry, it’s this distinct style that made the brand instantly recognizable. Through hard work, strong family partnership, and a forward-thinking mindset, Nadine and Paul have expanded Tacori into one of the top names in the industry—working with clients around the world, featured on shows like The Bachelor, and worn by leading celebrities. In this episode, they share the lessons, mindset, and decisions that helped shape Tacori’s success—and what it really takes to grow a legacy brand.