From Greenwashing To Genuine: Building Truly Non-Toxic Home Care With Safe And Sound Soap

Send us Fan MailWhat if the word “fragrance” on your favorite bottle hid a thousand invisible decisions about your health? We sit down with Savannah, the founder of Safe and Sound Soap, to unpack how deceptive marketing and ingredient overload led her to build a transparent, six-ingredient laundry detergent—and an expanding lineup of boosters, room sprays, magnesium oil, and car fresheners that skip parabens, phthalates, and mystery fillers.The episode dives into the difference between “natural” and truly safer, how greenwashing confuses even careful shoppers, and why simple, shorter ingredient labels are most often best formulas. Savannah shares her origin story: a frustrating experience with what she thought was a “clean” detergent, months of kitchen experimentation, and the courage to gather feedback at farmers markets until the results were undeniable. We explore practical label-reading tactics, the fragrance loophole, and the long-game impact of everyday exposures on sensitive skin, gut health, and hormones.There’s also an honest look at building a mission-driven business while raising a baby, scaling from a home studio to bigger plans, and keeping family at the center without losing momentum. And speaking of family, when it comes to making healthier swaps, If you’ve wondered where to start, just take it one step at a time, swap one product at a time, all small changes add up over time. From safer car scents to magnesium oil that addresses common deficiencies, this conversation is rich with takeaways you can use today.Ready to rethink what “clean” really means and make changes that stick? Hit follow for more wellness stories, share this with someone who loves a good label read, and leave a quick review to help others find us. Your next best swap might be closer than you think.CONNECT WITH SAVANNAH: https://www.instagram.com/safeandsoundsoapcoFacebook: https://www.facebook.com/SavannahJoReedhttps://safeandsoundsoapco.com/CONNECT WITH SHELLY: Instagram: https://www.instagram.com/wellnesswithshellyj https://www.instagram.com/momswhoflourishFacebook: https://www.facebook.com/ShellyJefferis A few of Shelly's favorite clean products:High quality, clean nutrition and beauty products: https://shellyjefferis.isagenixClean-crafted wine, free from chemicals & pesticides:https://scoutandcellar.com/?u=healthyhappyhoursJuJu Non-toxic candles & air fresheners:https://goodjujucandles.com/?ref=mrtgnyghCoupon code for 10% off: ShellyJefferisThank you for listening to the Words of Wellness podcast with Shelly Jefferis. I am honored and so grateful to have you here and it would mean the world to me if you could take a minute to follow, leave a 5-star review and share  the podcast with anyone you love and anyone you feel could benefit from the message.Thank you and God Bless! And remember to do something for yourself, for your wellness on this day! In Health, Shelly