From Haute Couture to Kombucha: How One Founder Is Growing the Future of Fashion

Nadia trained in haute couture at the Paris American Academy, the kind of centuries-old, precision-driven craftsmanship the fashion world has run on for generations. Then she came home and started growing textiles out of algae and kombucha. On this episode of The Disruption Lab, host Kevin McGinnis talks with the founder of Biospoke about the unlikely path from traditional tailoring to biomaterial innovation, and what it actually takes to build a company at the intersection of science, sustainability, and craft. Nadia opens up about teaching herself through YouTube and late nights of trial and error, the greenwashing she sees plaguing the sustainable fashion industry, and why she believes changing consumer mindset matters more than shaming fast fashion. She also shares the reality of running three ventures as a solo founder: Biospoke, community workshops, and Lumo, a mapping app for textile waste, while relocating her business to a brand-new city. A conversation about material, mission, and what it means to build something the industry hasn't figured out how to scale yet.