From Industry to Inside: Navigating the CEO leap into association leadership

from Association Transformation · host Brewer Pratt Solutions & Elevated

Send us Fan MailWhat happens when seasoned industry leaders become first-time association CEOs? In this episode, we sit down with Sandy Moore (Pet Advocacy Network) and Melissa Loner (National Society of Compliance Professionals), two executives who’ve made the bold leap from the private sector into nonprofit leadership.From boardroom dynamics to member engagement, advocacy strategy to financial stewardship, they unpack the challenges, surprises, and superpowers that come from leading an association after serving as a member and board member, with perspective from the industry side of things.🎤 Featuring candid reflections on:CEO expectations in nonprofit vs. industryTransitioning from peer to bossBuilding the right team for mission successWhy passion and perspective matter➡️ Tune in to hear how they're navigating the early days of the CEO role, and redefining what it means to be “qualified” to lead.Support the show

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This episode is 28 minutes long.

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This episode was published on November 17, 2025.

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