From Layoff to Legacy: How Maryann Pfeiffer Built a Women-Led Agency on Her Own Terms

Nobody plans to launch a business six months pregnant after a layoff. But sometimes the squiggle chooses you.Maryann Pfeiffer didn't set out to build an agency. She started with a "temporary" consulting gig to get through an impossible moment — and a decade later, that temporary fix had grown into 108 Degrees Digital Marketing, an award-winning, women-run agency specializing in email-led digital strategy. What started as survival became something she intentionally shaped into a business that actually works — for her, and for the women who work with her.In this episode, Maryann talks with Colleen and Ashleigh about the non-linear path that took her from aspiring ballerina to political science major to tech publishing to accidental entrepreneur. They dig into what it really looks like to build a remote, asynchronous culture built on trust — where flexibility isn't a perk, it's the whole point. Maryann shares how she hires people better than herself, leads with intention, and has created a workplace where women don't have to choose between doing great work and having a life.Connect with MaryAnn on Instagram 108 DegreesMaryAnn on LinkedinBooks & Resources MentionedTraction by Gino WickmanLikeable Badass by Alison FragaleWork with MaxadyReady for your next step? Maxady helps you find the role that fits your skills, your life, and your squiggle.Connect with Your HostsColleen DelVecchio → LinkedInAshleigh Beadle → LinkedIn