From Salesperson → Business Value Analyst: How to Help CISOs | Dmitriy Sokolovskiy

from Audience 1st · host Dani Woolf

Dmitriy’s tenure as a CISO for the last four years has been a drastic transformation in the way he thinks about cybersecurity, specifically risk management, in general, and, more importantly, how that ties into the whole business flow of a company; not a technical entity, but a business in a company.Words like:Business valueReturn on investmentLong term planning…have a very different meaning to executives and the boards than what CISOs (techies) think.How does a CISO present to their board without killing them with numbers? And why are CISOs not getting help from the sales side - the people seemingly more attuned to business acumen than them?In this episode of Audience 1st, I have a brutally honest conversation with Dmitriy Sokolovskiy, CISO of Avid, a Software Development company, about his challenges, how to build relationship capital, and tangible ways to help CISOs do their job better.Join Audience 1st TodayJoin 450+ cybersecurity marketers and sellers mastering security buyer research to better understand their audience and turn them into loyal customers: https://www.audience1st.fm/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit audience1st.substack.com

Episode metadata supplied by the publisher feed · Published Jul 12, 2022

Embed this episode

Attribution link and audio player

NOW PLAYING

From Salesperson → Business Value Analyst: How to Help CISOs | Dmitriy Sokolovskiy

0:00 33:08

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

Product Management Stories Denny Klisch The complexity of Product Management can discourage young professionals and aspiring individuals from pursuing a career in the field. The purpose of this Podcast is to demystify the complexity of Product Management for young Product Managers or people who want to get into Product Management. The Podcast provides valuable insights into the journeys of successful Product Managers, which helps the audience understand the skills, tools, and techniques they need to develop to become successful Product Managers. Thinking Cap Solutions Podcast Mickey Maher & Corey Kay 🎙 Thinking Cap Solutions Podcast – Unlock the power of content, audience engagement, and leadership.With 30+ years in media, content strategy, and senior leadership, Mickey & Corey share real-world lessons, insights, and strategies to help brands, businesses, and leaders grow.🚀 From podcasting and content creation to audience engagement and leadership coaching, we break down what works, what doesn’t, and how to cut through the noise.🎧 Listen, learn, and lead with impact. Fearless Podcasting Academy | Unlock Your Voice and Audience Dr. Stephanie Dean | Podcasting Strategist Your voice has the power to inspire, impact, and ignite change—but only if people hear it. Join Dr. Stephanie Dean at Fearless Podcasting Academy, where creators and entrepreneurs learn podcasting strategies to amplify their voices and build podcasts that demand attention. Here, we don't just talk about podcasting. We talk about bold storytelling, creative innovation, and the courage to show up unapologetically. Whether you're launching your first episode or leveling up your platform, you'll get proven strategies, expert insights, and the confidence to make your message matter. Because your story isn't just worth telling—it's worth hearing. Hit subscribe and step into your fearless voice.

Frequently Asked Questions

How long is this episode of Audience 1st?

This episode is 33 minutes long.

When was this Audience 1st episode published?

This episode was published on July 12, 2022.

Can I download this Audience 1st episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!