From Salon to Solo - Jess's journey to passion and peace

In this episode of Inner Sanctum we're joined by the beautiful Jess, the creator of Honey and Muse in Sydney. Jess, took us through her journey in the industry and her decision to go from Salon to Solo. From taking over an established salon at age 21 to rebranding it into Honey and Muse.Jess has been bold and strategic with the changes she's made and her passion and love for her craft is clear. She's faced significant obstacles head on. Including a major price adjustment, overcoming retail aversion, the impacts of COVID-19. As well as recovering from neck surgery!She's taken it all in her stride and is thriving. We highlight the importance of appropriate pricing, retail strategies, mentorship. As well as the role of social media in client attraction. You're going to love this episode.00:00 Episode Summary02:19 Introducing Jess from Honey and Muse04:45 Jess's Journey: From Salon Purchase to Rebranding11:21 Navigating COVID-19 Challenges and Downsizing17:20 The Impact of Rebranding and Relocation30:29 Adjusting Pricing and Services Post-COVID39:24 Navigating Pricing and Client Expectations40:34 Understanding Financial Goals and Pricing Strategies42:52 The Importance of Retail in Salon Business45:00 Building Client Trust and Loyalty54:01 Social Media Strategies for Salon Owners58:00 Overcoming Business Challenges and Personal Growth01:09:22 Conclusion and Final ThoughtsMentioned in this episode:https://www.salonrising.com💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCM💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And until August 1st, when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timely