EPISODE · Mar 27, 2026 · 50 MIN
From Seeking Community to Leading One: The 16 Year Evolution of Quirky Cooking - Jo Whitton | Quirky Cooking
from I Started a Business
Jo Whitton's journey began in 2008, when she turned to nutrient dense, traditional foods to address her family’s health challenges, food intolerances and her son’s severe OCD and anxiety. Her research and dedication led to significant health improvements for her entire family, leading her to found 'Quirky Cooking' from her home in the Atherton Tablelands, Far North Queensland.Since then, she has written three best selling cookbooks: Quirky Cooking, Life-Changing Food and Simple, Healing Food, and is currently developing her much awaited fourth title.Passionate about teaching simple ways to transition to a whole food, nutrient dense diet, Jo's approachable style helps others adopt sustainable, nourishing habits, supporting them to reduce and alleviate chronic health issues and improve overall wellbeing.The Quirky Cooking online retail store, wholesale operations and Quirky product development are managed by Commercial Operations Manager, Emma, based out of CLIK Collective in Vermont, allowing Jo to focus on her passion "food as medicine", producing recipes, videos, podcasts, programs and support resources for her hundreds of thousands of loyal followers.Today, Quirky Cooking offers a variety of resources designed to promote health and wellbeing, including:Free recipe blog 3 best selling cookbooksA range of health focused productsOnline and in person cooking classes and workshopsAn online gut health cooking and lifestyle program1 on 1 personal coaching callsGut health cooking retreats in Italy and FNQCooking videos, podcasts & much more!quirkycooking.com.au@jowhitton@quirkycooking
What this episode covers
Jo Whitton's journey began in 2008, when she turned to nutrient dense, traditional foods to address her family’s health challenges, food intolerances and her son’s severe OCD and anxiety. Her research and dedication led to significant health improvements for her entire family, leading her to found 'Quirky Cooking' from her home in the Atherton Tablelands, Far North Queensland. Since then, she has written three best selling cookbooks: Quirky Cooking, Life-Changing Food and Simple...
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From Seeking Community to Leading One: The 16 Year Evolution of Quirky Cooking - Jo Whitton | Quirky Cooking
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