From Setback to Solution: Nicole’s Journey and the Rise of AAWTA episode artwork

EPISODE · Aug 7, 2025 · 31 MIN

From Setback to Solution: Nicole’s Journey and the Rise of AAWTA

from Next Gen Trucking Talk with Lindsey Trent · host Lindsey Trent

In this episode, Lindsey talks with Nicole, founder of the African American Women Trucking Association (AAWTA).  Nicole transitioned from the insurance industry into trucking, where a failed 3-truck operation and $20,000 loss inspired her to create AAWTA. Now three years in, the organization supports truckers—especially those facing barriers to entry—through education, wellness, mentorship, and community building.AAWTA recently launched its first Power Hub in Decatur, Georgia, in partnership with 160 Driving Academy, offering CDL and supply chain certification programs. They also run a six-week youth internship for ages 16–21, exposing participants to logistics, media, and mental health within the trucking ecosystem.Nicole’s long-term vision is 50 Power Hubs in 50 states, especially in gentrifying areas, to promote job creation and leadership development. AAWTA offers membership tiers for both students and experienced drivers, access to an exclusive marketplace, and strong emphasis on mentorship and wellness. Nicole’s leadership was recently showcased through a Women in Leadership panel at the Mid-America Trucking Show.Learn more at www.aawta.orgThank you to our Sponsors!!!https://www.benekeith.com/https://www.beyondtrucks.com/https://www.christensontrans.com/https://www.cleanharbors.com/https://www.dottransportation.com/https://www.driverslegalplan.com/https://www.fastenal.com/The Next Generation in Trucking Association is a non-profit trade association who is engaging and training the next generation of trucking industry professionals by partnering with high schools, community/technical colleges and private schools to connect to and launch training programs around North America.Visit our website:  www.nextgentruckers.orgContact us at:  [email protected] us on socials here:FacebookInstagramYoutubeLinkedInTikTok

Episode metadata supplied by the publisher feed · Published Aug 7, 2025

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In this episode, Lindsey talks with Nicole, founder of the African American Women Trucking Association (AAWTA). Nicole transitioned from the insurance industry into trucking, where a failed 3-truck operation and $20,000 loss inspired her to create AAWTA. Now three years in, the organization supports truckers—especially those facing barriers to entry—through education, wellness, mentorship, and community building. AAWTA recently launched its first Power Hub in Decatur, Georgia, in partne...

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From Setback to Solution: Nicole’s Journey and the Rise of AAWTA

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