From Supply Chains to Sustainability Chains: A Net Zero Journey

Send me a message In this episode of the Digital Supply Chain podcast, I had the pleasure of conversing with Kristian Rönn, CEO and Founder of Normative. Kristian, an expert in carbon emissions accounting, shared invaluable insights into the pivotal role of supply chains in achieving net zero emissions. We delved into the complexities of carbon accounting and the critical need to make these emissions visible and actionable. Kristian emphasised that a staggering 90% of a company's emissions often lie within its supply chain, presenting both a challenge and an opportunity for significant impact. A highlight of our chat was exploring how small and medium-sized enterprises can be engaged in carbon reduction efforts. It turns out the main barrier isn't indifference to climate change but rather a lack of resources and know-how. Normative's approach, combining surveys with practical calculation tools, aims to bridge this gap. Kristian's stories of success, like Eltel’s electrification of their vehicle fleet and Flying Tiger's material substitution, showcase the real-world impact of effective carbon data management. Lastly, we touched upon the broader context – the crucial role of governments and financial incentives in guiding businesses towards sustainable practices. This episode is a must-listen for anyone keen on understanding the intricacies of supply chain sustainability and the path forward to a net-zero world. Do tune in, and let's keep pushing the boundaries for a sustainable future! And don't forget to check out the video version of this episode on YouTube. If disruption hit tomorrow, would you know where your supply chain was most exposed? In 15 minutes my free scorecard helps you assess 27 resilience statements, calculate your score, and turn the result into three priorities and a 30 day action plan. You can download the scorecard free at tomraftery.com/scorecard. Support the show Podcast supporters I'd like to sincerely thank this podcast's generous Subscribers: Alicia Farag Kieran Ognev Gary Lynch And remember you too can become a Resilient Supply Chain+ subscriber - it is really easy and hugely important as it will enable me to continue to create more excellent episodes like this one and give you access to bonus episodes of topical, timely supply chain resilience analysis. 🎤 Looking for a keynote speaker on supply chain resilience, AI, and sustainability? I help leaders understand the forces reshaping global supply chains, from geopolitical disruption and climate risk to AI and real-time decision-making. Download my Speaker Pack: https://tinyurl.com/spkrpck Finally If you have any comments/suggestions or questions for the podcast - feel free to just send me a direct message on LinkedIn, or send me a message using this link. If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover it. Thanks for listening.