From the Archives: Seth Godin's Linchpin

In this Marketing Over Coffee: Now with more Seth Godin! We talk about his book: Linchpin Direct Link to File Brought to you by our sponsors: Intercom and Trust Insights What's Linchpin about? How do entreprenuerial linchpins fit in to large organizations? Who are the artists? Can you get beyond Dunbar's Number? Gary V. is using twitter to add two zeros. 9:02 Intercom will help you give your customers the one thing they're looking for. Website messenger, conversational bots and guided tours inside your product. Visit intercom.com/podcast to see everything else Intercom can do! What is The Resistance? What is Emotional Labor? Thrashing – a classic Marketing problem, and yes, Duke Nukem! Real artists ship. Is there any future for mass media advertising? What's are the trends in privacy? Zen Habits – Read Leo's Blog Making dreams come true and having Super Powers Where the books come from Trust Insights Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Buy The MoC Playbook now! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters.