From the Newsroom to PR Firm Management with Felicia Perez

Welcome the PRSA Houston Chapter President, Felicia Perez, to PRSay – the podcast of the Houston PRSA Chapter. On this episode, Felicia shares her journey that started in the newsroom and has led to FAR Public Relations, her own PR firm. She offers insight into the art of pitching stories and how to ensure your story will rise to the top of the pitch pile. Felicia works with the media on a daily basis and knows how they process through the many PR pitches they receive, and she shares her tips with listeners. In addition to running her own firm, Felicia also teaches public relations at the University of Houston, her alma mater. Her students get an opportunity to hear from a pro who has worked on both sides of the desk. As the PRSA Houston Chapter President, she is passionate about helping members make connections so they can grow in their profession. She believes in networking so members create opportunities and collaborations. Connect with Felicia Perez on LinkedIn. Learn more about the PRSA Houston Chapter, our events and opportunities at www.prsahouston.org. PRSay is brought to you by Veronica V. Sopher, Public Relations.