Fueling the Future: How PUMA Harnesses Brand DNA episode artwork

EPISODE · Jul 1, 2025 · 28 MIN

Fueling the Future: How PUMA Harnesses Brand DNA

from The History Factory Podcast · host The History Factory Podcast

Host Erin Narloch sits down with Tara McRae, the new president and managing director of PUMA North America, to unravel the intricate dance between a brand’s storied past and its vibrant future. McRae, a veteran of iconic brands including Bose and Clarks, champions “true authenticity” as the bedrock of a successful brand.

Host Erin Narloch sits down with Tara McRae, the new president and managing director of PUMA North America, to unravel the intricate dance between a brand’s storied past and its vibrant future. McRae, a veteran of iconic brands including Bose and Clarks, champions “true authenticity” as the bedrock of a successful brand.

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Fueling the Future: How PUMA Harnesses Brand DNA

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This episode was published on July 1, 2025.

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Host Erin Narloch sits down with Tara McRae, the new president and managing director of PUMA North America, to unravel the intricate dance between a brand’s storied past and its vibrant future. McRae, a veteran of iconic brands including Bose and...

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