Generating Content: A Step-by-Step Process for Small Business Owners
from Your Business In Digital Hosted by Tamara Mon Louis, Michele Gordon, Andrea Ragoo & Michael Wiltshire
Are you a small business or enterprise that struggles with the content creation process? From developing ideas to getting them into action, creating well-crafted content can be demanding on your time and internal resources. Don't let yourself get lost in the weeds! In this episode, we provide seven steps demonstrating the content creation process. Take a look at how to approach content creation from a strategic standpoint and develop an effective and efficient workflow in your business. 7 Steps of Content Marketing Step 1: Content Planning. Step 2: Content Creation Step 3: Asset Development Step 4: Content Promotion Step 5 Content Distribution Step 6: Repurposing Step 7: Ongoing Measurement. 00:00:00 Introduction 00:01:07 Recap of Last Show - Lost in the Digital Abyss: The Frustration of Creating Content with No Views 00:06:48 -Take the Quiz - Assess the Effectiveness of Your Online Presence 00:07:40 Hot Topic - Twitter Verification 00:20:58 Go Beyond the Likes - 7 Steps of Content Marketing 01:12:53 Connect with Us Take the Quiz - Assess Your Online Presence Connect with Your Business in Digital
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