Generous Brands

Hermann Behrens: At times when the world is increasingly disjointed and disrupted, how do retailers respond to the core emotions of their consumers and create experiences that are meaningful, memorable and generous?

An episode of the All Things Retail: The Store WPP podcast, hosted by The Store WPP, titled "Generous Brands" was published on September 19, 2018.

September 19, 2018 · All Things Retail: The Store WPP

Summary

Hermann Behrens: At times when the world is increasingly disjointed and disrupted, how do retailers respond to the core emotions of their consumers and create experiences that are meaningful, memorable and generous?

Episode Description