Getting from Survive to Thrive with Personalized Experiences
from The New Digital Customer Hosted by Brightloom
Joining this episode is Rob Tedesco, VP of Product at Hathaway, a digital growth partner to restaurants, consumer goods companies, and retailers. Rob shares the trends that should be top of mind in digital customer experience. Adam, Ben, and Rob share their experiences with major brands as mobile commerce and marketing converge into customer experience platforms. Get a view of e-comm today vs pre-COVID in terms of the acceleration of digital customer channels. How has introspection and empathy changed as brands and marketing leaders re-focus? This episode examines how brands can get to the “thrive” step, beyond survival.
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