EPISODE · Jul 30, 2026 · 39 MIN
Gianni sees stars and Ryder Cup earns Stripes
from The SportBusiness Podcast
This week on The SportBusiness Podcast, we profile a new sponsor with big pockets that has landed Ryder Cup and Mercedes F1 deals while unpacking a seismic and damaging few days for global football.THE NEWSROOM: Gianni ‘crosses a line’ with his ‘$20bn’ commercial subsidiary, Amazon shops for its longest rights deal, Coupang’s UCL swoop in Korea and Caf re-starts agency search.INSIDE THE DEAL: Ben Cronin details the entry by payment services brand Stripe predicted by SportBusiness Sponsorship. Why now for Stripe and where next after golf and motorsport?AOB: Analysing Glasgow’s ‘cheapest and best-ever Commonwealth Games’, Wafcon’s gaffe-prone broadcast claim and Team Lesotho’s tartan sleeves.Listen now on Apple Podcasts, Spotify, Amazon Music and YouTube. Enter SBPODCAST30 at the checkout for monthly and annual SportBusiness.com subscriptions for a 30-per-cent discount here. Co-hosts: Jonathan Rest, Martin RossContributor: Ben CroninEditor: Lumi LehmuskallioSources:Fifa sparks ire with World Cup private investor planAmazon makes long-term NHL move in CanadaRogers calls time on CBC’s 75-year NHL runEXCLUSIVE: Stripe marketing push hits the Ryder CupSponsorship pipeline: 7 IPO-ready brands to watch in 2026EXCLUSIVE: Coupang nets UCL rights in KoreaNew Caf agency tender for quadrennial AfconsTicket sales ‘on track’ for ‘on budget’ Glasgow 2026EXCLUSIVE: Stripe to move into sponsorship with Mercedes Hosted on Acast. See acast.com/privacy for more information.
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Gianni sees stars and Ryder Cup earns Stripes
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