EPISODE · Sep 11, 2026 · 1H 11M
👋 Goodbye Shopify? How to Build an AI-Native eCommerce Store in 30 Seconds with Adiraj Gupta | E727
from THE ECOMMERCE EDGE Podcast with Jason Greenwood · host Jason Greenwood
Deets & Links Guest: Adiraj (Adi) Gupta, Founder at Sendd Website: https://www.sendd.store Episode Overview In this episode of THE ECOMMERCE EDGE Podcast, host Jason Greenwood sits down with Adiraj (Adi) Gupta, Founder at Sendd (Send). Dialing in from Wellington, New Zealand, Adi shares his journey from building a US tax engine software to founding an AI-native eCommerce store builder and marketplace platform designed to disrupt traditional SaaS subscription fees. Adi details how Sendd eliminates monthly SaaS app stacking and expensive platform fees by offering a flat 1 percent fee model with zero subscriptions. Together, Jason and Adi explore Sendd's native Model Context Protocol (MCP) integration within Claude, built-in enterprise shipping partnerships, flat-rate bank payouts, and an upcoming App Store that revenue-shares directly with developers instead of charging merchants. They also discuss expanding into digital products, native event ticketing, curated creator marketplaces, and why traditional homepage PLP and PDP website layouts are living on borrowed time. Timestamps [0:00:00] - Welcome Adiraj Gupta and Wellington weather banter [0:02:46] - From building US tax software to spotting the Greed as a Service gap in eCommerce [0:06:40] - Why Sendd was created: Disrupting Etsy, Shopify, and overpriced app subscriptions [0:10:29] - The V1 launch: Building a 30-second store builder and attracting 260 merchants instantly [0:13:28] - Disruptive business model: Zero subscription fees, $50 one-time domain access, and a flat 1 percent fee [0:18:59] - Native MCP integration: Administering SendStores through Claude, Rocky AI, and AI agents [0:20:30] - Bundled logistics and payments: Enterprise-grade shipping and flat-rate bank payouts out of the box [0:24:46] - Accidental use cases: How high schools and event organizers run pop-ups on Sendd [0:29:46] - Why charging high SaaS subscriptions in 2026 is a dying business model [0:33:27] - Reimagining the App Store: Sharing 30 percent of Sendd's fee with developers instead of charging merchants [0:37:42] - Moving beyond physical goods: Native ticketing, digital downloads, rentals, and services [0:40:20] - Zero-dollar marketing strategy: How 13 percent monthly customer referrals power Sendd's organic growth [0:47:30] - Product roadmap: Lovable-style AI site builders, custom email marketing, and international shipping [0:53:10] - Send Markets: Empowering creators and cities to launch instant curated marketplaces [0:55:05] - Future B2B vision: Intelligent order routing across global manufacturers and 3PL networks [1:00:54] - Off the clock: Board game design, sim racing, and building founder communities in Wellington [1:04:17] - Flipping the script: Jason predicts headless B2B commerce and the death of traditional website layouts [1:09:01] - Adi reveals a secret: On-demand AI-generated marketplaces tailored to instant prompt queries THE ECOMMERCE EDGE Podcast Home - https://www.greenwoodconsulting.net/podcast
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👋 Goodbye Shopify? How to Build an AI-Native eCommerce Store in 30 Seconds with Adiraj Gupta | E727
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