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Google Analytics: Segments episode artwork

Nov 6, 2020 13 min

Google Analytics: Segments

from #DigitalRetailer Podcast

Learn how to create Segments based on traffic source. Using custom UTM codes you can segment traffic referral sources and segment to review user behavior on your dealership's website. Compare different user segments and allow that data to inform your decisions about where to place your marketing dollars.

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Google Analytics: Segments

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This episode was published on November 6, 2020.

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