Google Page Experience Desktop Update Live, Search Console Errors, IndexNow Growing, Local Map Interactive & Ads Paused In Russia

This week in search, I reported how the Google page experience update for desktop has been fully rolled out. I also posted my monthly Google webmaster recap, for you all to check out and catch up with. Google Search Console’s URL Inspection tool is erroring out for some folks. Alan Kent from Google said no worries on merchants trying to fake the Shopping experience scorecard metrics, Google has ways to verify the metrics and will penalize merchants that try. IndexNow has grown with integration from Duda and a couple new SEO plugins but Yoast’s founder is not too optimistic about it. Google said it does not use the disavow files to discover link networks. Google spoke about the issues with translated content and garbage parameters in URLs. If you block users in the US, you need to block Google as well. Don’t forget, there are not more eligibility requirements for showing up in top stores. Google’s local pack map is now an interactive map. Google is showing how the business details are confirmed in the local listings. Google business profiles may require double verification. Google is testing a search bar filter at the top right section. Google is testing dropped the estimated results. Google has an upcoming SEO workshop with its internal SEOs and the Search Central unconference is coming later this month. Most people think Google will remain dominate over the next ten years. Google has pauses all ads from serving in Russia temporarily. Anton Shulke, a beloved SEM, is in Kyiv, Ukraine, trying to live a normal life but also making badges out of bedding - praying for you all. That was this past week in search at the Search Engine Roundtable. SPONSORED by Bruce Clay, one of the founding fathers of the SEO space, doing search marketing optimization since 1996. Bruce Clay is big into SEO training, check out seotraining.com to learn more and check them out at bruceclay.com. Search Topics of Discussion: Google Page Experience Update For Desktop Done Rolling Out March 2022 Google Webmaster Report Google Search Console URL Inspection Tool Errors Google: We Mechanisms To Verify Merchant Experience Scorecard Metrics IndexNow Added To Duda, All In One WordPress & Rank Math SEO Plugins Yoast Founder: IndexNow Doesn't Lead To More Traffic Or Improved Crawl Efficiency Google Does Not Use Disavow Files To Target Link Networks Google: Translated Content & Garbage Parameters In URLs PSA: Blocking USA Users But Allowing Googlebot Is Against Google's Webmaster Guidelines PSA: Google Top Stories Eligibility For All Pages, Not Just AMP Or Good Page Experience Scores Google Search Local Pack Is Now Interactive (Not A Static Map) Google Local Panel Showing Confirmed By Phone Call (Duplex Related) Google Business Profiles May Require Additional Verification Google Tests Search Bar Filters & Options On Top Right Side Google Tests Removing Estimated Number Of Search Results Google Internal SEO Experts Hosting SEO Workshop - Is That Okay? Google Search Central Virtual Unconference Back Returns For 2022 Survey Says Google Will Remain Dominate In 10 Years Google Temporarily Pauses All Ads In Serving In Russia Anton Shulke In Kyiv Making Bandages Out Of Bedding