Google Post Core Volatility, Brand Ranking, Reddit AI Translations & Google Ads Double Serving

This week, we covered some more Google Search ranking volatility, post-core update. I also posted some polls on the Google March 2025 core update. Google said they do not have a brand ranking system. Google is ranking AI-translated Reddit results, like crazy. Google can now also use your email content, not just website content, for its search results. Google News should be fully transitioned to the automatically generated publication pages. Microsoft’s Bing Copilot Search seems to be fully live. Google will officially allow for double-serving ads. Google Local Service Ads went down on Wednesday for most of the day. Google local questions and answers feature seemed to mostly disappear. Google AI summaries are showing up on some local knowledge panels. Google AI Overviews test showing “check important info” as a disclaimer. Microsoft Advertising pushed out a number of ad updates. Google agreed to settle for $100 million over an old ads geo-targeting class action lawsuit. That was the search news this week at the Search Engine Roundtable.Sponsor: BruceClay one of the founding fathers of the SEO space, doing search marketing optimization since 1996. Bruce Clay is big into SEO training, check out seotraining.com to learn more and check them out at bruceclay.com. Also, check out their new product, Prewriter.ai - this tool empowers writers to write better and more efficiently, so check it out.0:00 - Introduction0:50 - Google April Post Core Update Ranking Volatility Heats Up1:30 - Google March 2025 Core Update Impact Multiple Poll Results2:05 - Google: We Don't Have A Brand-Ranking System But...3:00 - Google Ranking Reddit AI Translated Pages Too Well3:55 - Google To Subscribe To Your Emails To Find Marketing Content For Your Listings4:56 - Google News Fully Transitioned To Automatically Generated Publication Pages5:14 - Microsoft Bing Copilot Search Now Live5:42 - Google To Allow Double Serving Ads In Different Ad Locations On Same Page6:25 - Google Ads Tests Show More Overlay To Load More Ads6:45 - Google Local Service Ads Advertisers Console Down All Day7:14 - Google Responds To Comprehensive PMax Report7:41 - Google Local Questions & Answers Feature Gone?8:11 - Google AI Summaries Now In Local Knowledge Panels8:35 - Google AI Overviews Tests Check Important Info Disclaimer9:11 - Microsoft Advertising Updates For Shopping Campaigns, Audience Ads, PMax & More9:26 - Google To Pay $100 Million To Settle Old Ad Lawsuit On Clicks Outside Geo Target9:37 - Conclusion