Google’s Spam Update Is Here. Don’t Panic.

Google’s latest spam update is rolling out now, and if your rankings are moving, this is not the week to ignore what’s happening.In this episode we break down what local business owners need to know about the update, why some websites could be more vulnerable than others, and what you should understand before making a rushed change that could make things worse.If your business depends on Google traffic, this is an episode you’ll want to hear sooner rather than later.Get More Local SEO TipsHave a question about local SEO? Explore more episodes of Local SEO in 10 and ⁠⁠subscribe to our newsletter⁠⁠ for practical marketing tips, useful checklists, and additional episode resources.About the HostsAdam Duran⁠⁠ is a local SEO specialist and director of Magnified Media⁠⁠, a California digital marketing agency with offices in San Francisco, Los Angeles, and Walnut Creek. Magnified Media helps businesses improve their visibility through local SEO, national SEO, website design, content marketing, marketing strategy, and lead generation.Outside of work, Adam volunteers with CoCoSAR and enjoys hiking and Brazilian jiu-jitsu.Jamie Duran⁠⁠ is the owner of Solar Harmonics⁠⁠, a Northern California solar company helping homeowners, businesses, and farms take greater control of their energy through solar energy systems.