EPISODE · Jun 17, 2019 · 42 MIN
Grow Your Community Through Old-School Marketing | Tracey Wallace | Doris Sleep
from Honest Ecommerce · host Chase Clymer and Annette Grant with Tracey Wallace
Tracey Wallace talks about how she launched a bed pillow company while having a full time job, planning a wedding, selling a condo, and buying a house, all at the same time. She walks us through exactly how she built out the business plan. We'll also dive into the economics of bed pillows and the sleep industry –– and why foam has dominated since the 70’s, and why it's long overdue that we let foam products live in the past. To learn more, visit: http://honestecommerce.co Resources: Learn more at dorissleep.com Twitter: @TraceWall Instagram: @tracewall
What this episode covers
Tracey Wallace talks about how she launched a bed pillow company while having a full time job, planning a wedding, selling a condo, and buying a house, all at the same time. She walks us through exactly how she built out the business plan. We'll also dive into the economics of bed pillows and the sleep industry –– and why foam has dominated since the 70’s, and why it's long overdue that we let foam products live in the past. To learn more, visit: http://honestecommerce.co Resources: Learn more at dorissleep.com Twitter: @TraceWall Instagram: @tracewall
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Grow Your Community Through Old-School Marketing | Tracey Wallace | Doris Sleep
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