EPISODE · Apr 24, 2026 · 12 MIN
固执的魏建军，到底在赌什么？
from 创业实战营销陈轩 | 帮你多赚3000万
2005年深秋的一个傍晚，一位日本汽车业高管站在保定直隶总督署门前，仰望那对33.6米高的木制大旗杆。翻译告诉他，这对旗杆是目前全国最高的木制旗杆，竖于雍正年间。这位日本人沉默了很久，说了一句话：“中国能造出这样的东西，为什么造不出自己的豪华车？”说话的人叫渡边捷昭，丰田汽车副社长。那时他正在中国考察，为雷克萨斯寻找新的战略锚点。
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固执的魏建军，到底在赌什么？
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