Guide to OTT & CTV Advertising Strategies episode artwork

EPISODE · Oct 12, 2023 · 10 MIN

Guide to OTT & CTV Advertising Strategies

from Shop Talk · host Colling Media

In this episode of Colling Media 'Shop Talk', President Doug Campbell and Chief Digital Officer Jordan Schuster dive into the exciting world of OTT (Over-The-Top) and Connected Television. They explore the evolution of television advertising from traditional linear TV to the dynamic realm of streaming platforms like Hulu, Disney+, and Netflix. As a Marketing Director or CMO, you understand the importance of staying ahead of the curve. This episode is your gateway to data-driven insights and effective campaigns to drive ROI. Don't miss this opportunity to harness the full potential of modern television advertising. Tune in now and lead your brand to success in the digital marketing landscape.

Episode metadata supplied by the publisher feed · Published Oct 12, 2023

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Guide to OTT & CTV Advertising Strategies

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