PODCAST · business
Shop Talk
by Colling Media
Welcome to Shop Talk, the marketing podcast for marketing geeks, made by marketing geeks. Our mission is simple yet impactful: helping people through better advertising results. Hosted by Doug Campbell, President of Colling Media, this monthly podcast is your go-to resource for breaking down trending advertising topics and what they mean for today's marketers.
Episodes
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Navigating the Nuances of Paid Social Media
Navigating the Nuances of Paid Social Media is your essential audio guide through the shifting landscape of social media advertising. Doug Campbell and Senior Paid Social Manager October Newson step into strategies for engaging and converting audiences. Whether you're fine-tuning your brand's...
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Mastering Offline Conversion Tracking
In this episode of Colling Media Shop Talk, Doug Campbell and Senior Page Search Manager Grant Warren delve into the nuances of offline conversion tracking, discussing the implications of third-party cookie deprecation and the strategic importance of leveraging first-party data for refined...
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Guide to OTT & CTV Advertising Strategies
In this episode of Colling Media 'Shop Talk', President Doug Campbell and Chief Digital Officer Jordan Schuster dive into the exciting world of OTT (Over-The-Top) and Connected Television. They explore the evolution of television advertising from traditional linear TV to the dynamic realm of...
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ABOUT THIS SHOW
Welcome to Shop Talk, the marketing podcast for marketing geeks, made by marketing geeks. Our mission is simple yet impactful: helping people through better advertising results. Hosted by Doug Campbell, President of Colling Media, this monthly podcast is your go-to resource for breaking down trending advertising topics and what they mean for today's marketers.
HOSTED BY
Colling Media
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