Hannah Hanrahan | RevOps | Scalability Through Standardization in Revenue Operations

In this episode of the RevAmp Podcast, Mark Lerner interviews Hannah Hanrahan, the leader of #RevenueOperations at Atrius. Hannah discusses her background in operations and how she transitioned into revenue operations. She explains that revenue operations focus on streamlining the customer journey and supporting the backstage operations of people, processes, and tools. Hannah also emphasizes the importance of standardizing processes, such as quote-to-cash and product launches, to improve efficiency and avoid errors. The episode transitions into a discussion on the role of #DealDesk in managing approvals and facilitating decision-making. Hannah highlights the need to prioritize and optimize the internal customer experience when implementing new processes or tools. Hannah suggests evaluating whether to build internally or buy external tools based on industry standards and best practices.