Happy Thanksgiving Day Special with Gordon, Brent, and Chris!: Episode 252 episode artwork

EPISODE · Nov 25, 2025 · 1H 3M

Happy Thanksgiving Day Special with Gordon, Brent, and Chris!: Episode 252

from The Pete Primeau Show · host Pete Primeau

In this episode, Pete is joined by industry standouts Brent Batterman, Chris Taheny, and Gordon Hecht for a lively holiday conversation packed with insight and practical takeaways.   Brent Batterman shares how more than two decades in the mattress industry—and innovations like the first finance waterfall system—have helped retailers boost approvals, improve customer experiences, and build stronger sales teams.   Chris Taheny, VP of National Accounts and Business Development at Cariloha Inc., talks about his journey as a top-performing sales executive, his unique edge with social media, and how he’s helping bring sustainable luxury to the sleep industry.   Gordon S. Hecht rounds out the trio with wisdom from 40+ years in retail, manufacturing, and marketing. He offers clear, actionable advice on diagnosing retail challenges, building effective teams, and communicating in ways that produce real results.   This Thanksgiving special delivers a warm, fast-paced discussion filled with experience, strategy, and stories that will resonate with anyone in the home furnishings and mattress industry.   👤Connect with Brent Batterman, Chris Taheny, and Gordon Hecht: Brent Batterman: ✅ Website: https://www.bedheadmarketing.com/ ✅ LinkedIn: https://www.linkedin.com/in/brent-batterman/  Chris Taheny ✅ Website: https://www.cariloha.com/  ✅ LinkedIn: https://www.linkedin.com/in/chris-taheny/  Gordon Hecht: ✅ LinkedIn: https://www.linkedin.com/in/gordonhecht/  ✅ Email: [email protected]     ✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork  ✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry   🎥 Want to create live streams like this? Check out StreamYard: https://StreamYard.CastAhead.net    ➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch:  https://PodMatch.CastAhead.net  🌐Pete Primeau Official: https://www.peteprimeau.com  ➡️ Get Pete’s book, “Miles & Miles Of Retail Selling Greatness: https://geni.us/PetePrimeauMiles  ➡️ Get Pete’s book, “Sell A Million!”: https://geni.us/PetePrimeauMillion    The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net  

In this episode, Pete is joined by industry standouts Brent Batterman, Chris Taheny, and Gordon Hecht for a lively holiday conversation packed with insight and practical takeaways.   Brent Batterman shares how more than two decades in the mattress industry—and innovations like the first finance waterfall system—have helped retailers boost approvals, improve customer experiences, and build stronger sales teams.   Chris Taheny, VP of National Accounts and Business Development at Cariloha Inc., talks about his journey as a top-performing sales executive, his unique edge with social media, and how he’s helping bring sustainable luxury to the sleep industry.   Gordon S. Hecht rounds out the trio with wisdom from 40+ years in retail, manufacturing, and marketing. He offers clear, actionable advice on diagnosing retail challenges, building effective teams, and communicating in ways that produce real results.   This Thanksgiving special delivers a warm, fast-paced discussion filled with experience, strategy, and stories that will resonate with anyone in the home furnishings and mattress industry.   👤Connect with Brent Batterman, Chris Taheny, and Gordon Hecht: Brent Batterman: ✅ Website: https://www.bedheadmarketing.com/ ✅ LinkedIn: https://www.linkedin.com/in/brent-batterman/  Chris Taheny ✅ Website: https://www.cariloha.com/  ✅ LinkedIn: https://www.linkedin.com/in/chris-taheny/  Gordon Hecht: ✅ LinkedIn: https://www.linkedin.com/in/gordonhecht/  ✅ Email: [email protected]     ✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork  ✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry   🎥 Want to create live streams like this? Check out StreamYard: https://StreamYard.CastAhead.net    ➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch:  https://PodMatch.CastAhead.net  🌐Pete Primeau Official: https://www.peteprimeau.com  ➡️ Get Pete’s book, “Miles & Miles Of Retail Selling Greatness: https://geni.us/PetePrimeauMiles  ➡️ Get Pete’s book, “Sell A Million!”: https://geni.us/PetePrimeauMillion    The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net

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Happy Thanksgiving Day Special with Gordon, Brent, and Chris!: Episode 252

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This episode was published on November 25, 2025.

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In this episode, Pete is joined by industry standouts Brent Batterman, Chris Taheny, and Gordon Hecht for a lively holiday conversation packed with insight and practical takeaways.   Brent Batterman shares how more than two decades in the mattress...

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