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Have You Automated Enough? episode artwork

EPISODE · Aug 26, 2025 · 43 MIN

Have You Automated Enough?

from Decoding AI for Marketing · host Wade Foster, Greg Stuart, Rex Briggs

Wade Foster, CEO and cofounder of Zapier, says the next frontier for marketers isn’t just shiny AI agents, but practical AI workflows. By weaving automation and intelligence into the systems teams already use, marketers can reduce manual tasks, accelerate lead management, and unlock new personalization at scale. Wade explains how Zapier has moved beyond basic integrations to become an orchestration layer for AI, and why this shift matters for marketing leaders looking to drive results without overhauling their entire stack. He unpacks the biggest workflow wins he’s seeing across the industry and where marketing is heading next. For Further Reading: Wade Foster in AdWeekHow to analyze Facebook and LinkedIn campaign performance with AI-powered agents Listen on your favorite podcast app: https://pod.link/1715735755

What this episode covers

Wade Foster, CEO and cofounder of Zapier, says the next frontier for marketers isn’t just shiny AI agents, but practical AI workflows. By weaving automation and intelligence into the systems teams already use, marketers can reduce manual tasks, accelerate lead management, and unlock new personalization at scale. Wade explains how Zapier has moved beyond basic integrations to become an orchestration layer for AI, and why this shift matters for marketing leaders looking to drive results without overhauling their entire stack. He unpacks the biggest workflow wins he’s seeing across the industry and where marketing is heading next.

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Have You Automated Enough?

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Frequently Asked Questions

How long is this episode of Decoding AI for Marketing?

This episode is 43 minutes long.

When was this Decoding AI for Marketing episode published?

This episode was published on August 26, 2025.

What is this episode about?

Wade Foster, CEO and cofounder of Zapier, says the next frontier for marketers isn’t just shiny AI agents, but practical AI workflows. By weaving automation and intelligence into the systems teams already use, marketers can reduce manual tasks,...

Can I download this Decoding AI for Marketing episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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