Hearing What Works: Audio Attribution Pt. 1

from The Sonic Truth · host SonicAdmin

In an increasingly-complex media landscape, figuring out which stops along the customer journey signal advertising success has never been more challenging…or more critical. The art and science of attribution is the solution. In part 1 of our two-part series on the subject, LeadsRx co-founder AJ Brown sits down with Veritonic’s Scott Simonelli to discuss what […] The post Hearing What Works: Audio Attribution Pt. 1 appeared first on The Sonic Truth.

Episode metadata supplied by the publisher feed · Published Apr 9, 2020

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Hearing What Works: Audio Attribution Pt. 1

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