Heather Jacoby | Asé Pure Naturals

Heather Jacoby is the proud founder of Asé Pure Naturals—a brand deeply rooted in the transformative power of natural healing.  At Asé Pure Naturals, they go beyond being just a brand; they are advocates for a vibrant and enduring life. Their mission extends beyond recovery for athletes; They are committed to promoting a healthy and fit lifestyle, fostering longevity, and enriching lives with boundless joy. It's not just about looking good; it's about feeling good from the inside out.   In Heather's early 30s, she found herself caught up in the complexity of pharmaceuticals, taking pill after pill, hoping for relief but experiencing a mix of side effects. Picture this: a storm of anxiety, depression, and the heavy burden of relying on medications swirling in the background of my life. She was stuck with antidepressants, Adderall, sleeping pills, and Valium—each promising relief but delivering a chaotic symphony of side effects. Eventually, she decided to break free from this cycle. It was an incredibly difficult time for her, and she strongly recommends talking to a doctor before making such decisions.  Emerging from the shadows of pharmaceuticals, she found solace in CBD and trail running. This newfound passion stitched her physical and emotional well-being together, enabling rigorous training and quicker recovery for her love of endurance sports. Mindful of what she put in and, on her body, the search for a natural alternative rooted in trust has become a personal mission, driven by a deeper purpose to make a positive impact and support others on their wellness journey.    Picture this: a woman who never considered herself an athlete discovering the joy of running through nature. Trail running wasn't just exercise; it became her lifeline, a natural antidepressant often overlooked by conventional medicine. Through the darkness of those miles, she found the light that had eluded her. Now, at the age of 47, she is fitter and happier than ever, running hundreds of trail half marathons and several ultra-marathons, and currently training for an Ironman. She doesn't just run trails; she rusn a business that embodies the essence of my journey—Asé Pure Naturals. More than a brand, it's a celebration of wellness, a tribute to the transformative power of being active for the health of it.   www.asepurenaturals.com