Hey Tori! How can I build trust and authority that lasts? (Spoiler: a book!)

Join the free webinar "Do You Have a Book in You?" on September 24th: https://selfpublishingincubator.com/bookclassLearn what you could write about and what it could mean for your business.Think about the quilters, knitters, and crafters you consider experts in your field. The ones with influence. The ones people recommend. What do they have in common? They share their expertise in ways that stick—through teaching, speaking, writing, and sometimes publishing.But here's what builds authority fastest: long-form content. And there's one format that opens doors nothing else can quite reach.In this episode, Tori breaks down why books are a different kind of authority tool—and why you don't have to be a "real writer" to write one. She shares her own story with dyslexia and how Workshops Unleashed became a business asset that changed everything. You'll hear from authors in the Self-Publishing Incubator who are building their authority (and their businesses) the same way.If you've ever thought "I should write a book but..." this episode is for you.Enjoying the show? Leave a quick review and tell me your favorite episode so far.Got a question you want answered on the podcast? Click here — I read every one.Resources & ProgramsLearn more: heytori.techDigital Marketing Magic Coaching Program — For creative entrepreneurs building a real lead and launch strategy. Whether you're just starting or scaling what's working, we work through strategy together.Workshops Unleashed — My book on turning your expertise into live events. Available wherever books are sold.Self-Publishing Incubator — An 18-month guided program for craft and fiber arts authors. We handle the publishing side while you focus on writing and platform building. Blog — Monthly breakdown of what's new in social media for creative businesses at heytori.tech/blog