Hickory Chair is betting on color

from Business of Home Podcast · host Business of Home

Started over one hundred years ago with a single product, Hickory Chair has grown over the decades and changed hands several times, but it never left North Carolina. Out of a single facility, the company produces both upholstery and case goods using the same techniques it has for generations. On this episode of the podcast, host Dennis Scully speaks with the brand’s president Federico Contigiani about the challenges of building a brand in home; why design both is and isn’t like fashion; and why, no matter what technology brings, furniture will always be a trust business.This episode is sponsored by Loloi and Annie SelkeLINKSHickory ChairDennis ScullyBusiness of Home

What this episode covers

Hickory Chair president Federico Contigiani discusses the past, present and future of the storied North Carolina brand

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Hickory Chair is betting on color

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This episode is 1 hour and 2 minutes long.

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This episode was published on November 11, 2024.

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