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EPISODE · Oct 29, 2021 · 23 MIN

Higher ACT

from Xpansion Code Radio · host John Nichols

Higher ACT (Average Customer Transaction) The Five Steps: 1. Greet the customer within 5 seconds This lets the customer know that you see them and that you care. Use a warm and happy greeting Make eye contact with the customer Even if you have a line of people look-up and greet the customer that just walked in the door. The greeting sets the mood for the customer’s interaction. 2. Have more customer engagement Introduce yourself to the customer Ask for the customer’s name! (Customers spend more money when you use their first name during the interaction.) 3. Sell to the customer’s need not their wants Ask open ended questions to find out what their needs are. Example: What brings you in today? Can I help you find something? Is there something in particular that you need? Focus on selling the customer’s needs. This will create a relationship. Find out the customers Why? And What? 4. Introduce the customers to other products and services Do not forget this step. It lets the customer know about the other product and service that you offer This can trigger a need or a want that you did not recognize before. Introduce products and services that compliments their original need. You can also introduce them to impulse items at the register. 5. Thank the customer and give them a bounce back At the end of the transaction always thank the customer and ask them to come back Ask the customer to leave a review if they had a good experience with you. Give some sort of bounce back or coupon with the receipt. The bounce back can just be informational only Use a simple talk track to help reinforce the bounce back. Example: Employee: Did you know we have notary service? Customer: Yes or No Employee: Great if you need a notary in the future please come back to see us. I am inviting you to check out my resources page. It is completely FREE and has a ton information and some downloads. You can find it at resources.xpansioncode.com. I will be releasing new episodes every Monday, Wednesday and Friday! If you like this podcast, then check out my newsletter called Xpansion Press. Business content delivered to your inbox. Just click here to sign up.

Episode metadata supplied by the publisher feed · Published Oct 29, 2021

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How to get your customers to spend more money with you? We will look at five step that will help raise your average customer transaction (ACT).

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Higher ACT

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