Hilary Marsh: Digital Councils for Better Content Strategy

from Content Strategy Insights · host Larry Swanson

Organizations of all types and sizes struggle with presenting their content so that it both makes sense to readers and aligns with the organization's intentions. Hilary Marsh introduced the concept of the "digital council" to address this issue. Councils can take many forms, depending on the nature of the organization, but the intent always is to glue back together content that has been disconnected by organizational silos. https://ellessmedia.com/csi/hilary-marsh/

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This episode was published on July 8, 2024.

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