Hiring Empathy: The New Competitive Edge episode artwork

EPISODE · Jan 2, 2026 · 19 MIN

Hiring Empathy: The New Competitive Edge

from CanadianSME Small Business Podcast · host SK Uddin

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen Bari. In this episode, we explore how AI and empathy can transform the hiring experience by solving one of today’s biggest recruitment challenges: candidate ghosting.Our guest is Devon Archer, Co Founder and CEO of JobGhost. A serial entrepreneur and advocate for neurodiversity, Devon brings a deeply human perspective to recruitment, building tools that restore transparency, trust, and communication in the hiring process.Key HighlightsThe Cost of Ghosting: How lived experience shaped Devon’s understanding of silence and what ghosting costs businesses in brand reputation and revenue. No Ghosting Employer Badge: How this new standard measures follow through and gives candidates visibility into employer communication. AI With Empathy: How JobGhost’s inbox native copilot automates updates across Gmail and Outlook while keeping the interaction human. Better Communication Now: Practical steps any company can take this week to improve follow through and build empathetic hiring habits. MVP Launch and Vision: What JobGhost’s MVP signals for the future and how the company aims to create a more transparent hiring standard worldwide.Special Thanks to Our Partners:UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/A1 Global College: https://a1globalcollege.ca/ADP Canada: https://www.adp.ca/en.aspxFor more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

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