How @mikeshothoney Became America’s Sweet & Spicy Sensation

#honey #podcast #food #tacobell #kfc #burtsbees In this episode of The Duce Raymond Podcast, we dive into the incredible journey of Mike’s Hot Honey, from its small-town beginnings to becoming a $40M brand shaking up the condiment aisle. Mike shares how he overcame challenges scaling production, landed major grocery store placements, and sparked a viral pizza drizzle trend that took the food world by storm. Hear about the brand’s epic collaborations with big names like  @TacoBell and  @burtsbees , and get insider tips on building a strong team, launching fast, and growing a business with passion and perseverance. Whether you’re an entrepreneur or foodie, this episode is packed with inspiration and real-world lessons to help you level up your hustle. 00:00 – The Birth of Mike’s Hot Honey03:06 – Small-Town Roots Spark Sweet & Spicy Idea04:43 – Starting a Condiment Legacy06:13 – Brazil Trip Ignites Hot Honey Revolution16:26 – From Kitchen Bottles to Honey Powerhouse19:06 – Finding the Perfect Co-Packer25:03 – Getting Hot Honey into  @wholefoods  29:58 – Building a Sales Team 34:32 – The Pizza Drizzle Phenomenon36:12 – Taco Bell, KFC & Hot Honey Magic40:05 – How Hot Honey Partners Work43:28 – New Products & Burt’s Bees Collab46:05 – New Merch, Drinks & Even Halloween Costumes!47:26 – The Brand’s Signature Color Story48:47 – Focused Core & Going Global51:26 – Duce’s Wild x Mike’s Hot Honey52:22 – Sweet Baby Ray’s vs. Hot Honey 53:50 – Fastest Growing Honey Brand54:52 – Launch Fast, Iterate Faster56:26 – Push Through Fear & Doubt58:15 – Building a Winning Team59:56 – Gratitude & Future CollabsFollow Mike's Hot Honey on Social: Instagram: https://www.instagram.com/mikeshothoney/Tik-Tok: https://www.tiktok.com/@mikeshothoneyFacebook: https://www.facebook.com/mikeshothoneyX: https://x.com/mikeshothoneyYouTube: https://www.youtube.com/@mikeshothoneyPinterest: https://www.pinterest.com/mikeshothoney/LinkedIn: https://www.linkedin.com/company/mike's-hot-honey/posts/?feedView=allWebsite: https://mikeshothoney.com/Follow Us on SocialInstagram: https://www.instagram.com/sweetbabyrayscatering/   TikTok: https://www.tiktok.com/@sweetbabyrayscatering   Facebook: https://www.facebook.com/sweetbabyrayscatering    Linkedin: https://www.linkedin.com/company/sweet-baby-ray's-catering/?viewAsMember=true     Website: https://www.sweetbabyraysbbq.com/