How Backyard Grilling Became a Full-Time BBQ Career with @GrillinWithDad 's Maciej Zurawski

#grilling #bbq #podcast In this episode of The Duce Raymond Podcast, Duce sits down with Maciej Zurawski of Grillin With Dad to talk about what it really takes to turn backyard barbecue into a full-time content business. Maciej breaks down how he and his wife built Grillin With Dad together, why her marketing background was key to scaling the brand, and what it’s like working side-by-side as spouses while running a family-based business from home. They dive into creator growth strategies, including lifestyle content beyond BBQ, landing brand deals like The Farmer’s Dog, getting recognized in real life, and building authentic connections with an audience. Maciej also shares smart business insights on why Grillin With Dad operates two separate websites, how recipe SEO and ad monetization work, the importance of owning your audience through websites and email lists, and why creators need multiple income streams instead of relying solely on social media algorithms. The conversation wraps with food, family, and fire as they talk ribs, backyard cooking, and what’s next for Grillin With Dad—making this a must-watch episode for BBQ fans, food creators, and anyone looking to grow a sustainable digital brand.00:00 – Backyard BBQ Meets Content Creation04:04 – From Poland to the Pit07:05 – From Finance to Full-Time BBQ Creator09:53 – Social Media Changed BBQ Forever12:19 – How to Grow as a BBQ Content Creator14:36 – Shorts vs Long-Form BBQ Content18:56 – Learning to Edit BBQ Videos From Scratch20:44 – Turning BBQ Rubs Into a Real Business24:43 – Cooking for the Backyard, Not the Showroom26:14 – The Power of the BBQ Community29:40 – What’s Next for Grillin With Dad31:21 – Brand Deals That Actually Work37:39 – Building a Business With Your Spouse41:26 – When Your Dog Gets a Brand Deal44:45 – Getting Recognized in Real Life46:22 – Why Grillin With Dad Runs Two Websites54:25 – What’s Next at the GrillFollow Maciej Zurawski on Social: Instagram: https://www.instagram.com/grillin_with_dad/Facebook: https://www.facebook.com/grillinwithdadX: https://x.com/DadGrillinTikTok: https://www.tiktok.com/@grillinwithdadYouTube: https://www.youtube.com/@GrillinWithDadRecipe Website: https://grillinwithdad.com/Shopify Website: https://shopgwd.com/Follow Us on SocialInstagram: https://www.instagram.com/sweetbabyrayscatering/   TikTok: https://www.tiktok.com/@sweetbabyrayscatering   Facebook: https://www.facebook.com/sweetbabyrayscatering    Linkedin: https://www.linkedin.com/company/sweet-baby-ray's-catering/?viewAsMember=true     Website: https://www.sweetbabyraysbbq.com/