EPISODE · Mar 25, 2024 · 17 MIN
How Chipotle employs the pique effect to generate excitement
from Behavioral Science For Brands: Leveraging behavioral science in brand marketing. · host Consumer Behavior Lab
In this episode, we check out Chipotle's data driven marketing campaign and the success that came with it.
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How Chipotle employs the pique effect to generate excitement
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This episode was published on March 25, 2024.
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