How Consultants Can Scale Internationally Through Strategic Partner Networks With Valentina Wagner episode artwork

EPISODE · Dec 9, 2025 · 34 MIN

How Consultants Can Scale Internationally Through Strategic Partner Networks With Valentina Wagner

from Consulting Leaders

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Valentina has built her career in one of the most demanding B2B environments: ProAV and Broadcast, where deals are complex, technical, and almost always multi-stakeholder.As founder of AVagent and now Director of International Strategy & Business Development at Wallin, she focuses on one thing: turning innovative products into predictable global revenue through the right partners, in the right regions, with the right structure.She’s led international growth initiatives across Europe, the Middle East and Africa, North America, Latin America, and Asia-Pacific, building distributor and integrator networks, designing partner programs, and running training that actually changes sales behavior.At Visiology, for example, her work on global partner development and key accounts contributed to a 50% increase in annual revenue.For consulting leaders, Valentina’s world is a sharp case study in how to scale: how to choose markets, how to build and manage channels, and how to support partners so they can sell and implement complex solutions without you in the room.We’ll unpack the structure behind her results and translate it into practical moves for your own consulting business.***********************************************************************Proposed Interview Structure:1. What originally drew you into the ProAV and Broadcast world, and what made you decide to launch AVagent instead of staying on the corporate path?2. When you look at the work you do today, what’s the core problem you’re helping your clients solve, and why does that challenge matter to you?3. Who do you consider your ideal clients right now, and in your experience, who are the real decision makers you need to win over in these projects?4. Most of your business comes from a niche, global industry. How do people usually find you, and what have you learned about attracting the right clients consistently?5. Your projects often involve long, multi-stakeholder sales cycles. what helps you move a conversation from interest to a signed engagement?6. Once you begin working with a client, what do you do to ensure they see ongoing results, continue valuing your work, and remain engaged in a long-term partnership?7. Looking at your own practice, where do you feel yourself stuck at the moment (if at all)?8. From your vantage point across global ProAV markets, where do you see the biggest opportunities ahead in your field?*********************************************************************Know more about Valentina WagnerWebsite Link: https://avagent.com/Connect with Valentina Wagner on LinkedInLinkedIn link: https://www.linkedin.com/in/avagent/?locale=es_ES&trk=people-guest_people_search-cardApply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

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