EPISODE · Sep 2, 2025 · 17 MIN
How designers can hardwire their skills for a circular economy | Circling Back
from The Circular Economy Show Podcast · host Emma Elobeid, Joe Iles, Pippa Shawley
Waste and pollution aren’t accidents—they’re the result of design. Which means we can design them out. Design is where it all begins – and where real change can happen. In this episode, host Pippa sits down with Joe Iles, Head of Design Activation at the Ellen MacArthur Foundation, to discuss what circular design really means. In this episode hear about: How it differs from the traditional approach Where the creative crossovers are Why designers hold the power to shape a better system Find out more about circular design This conversation originally featured in episode 172: Circular design essentials: What every designer needs to know, published in February 2025. If you enjoyed this episode, please leave us a review on Apple Podcasts or a comment on Spotify or YouTube. Your support helps us to spread the word about the circular economy.
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What this episode covers
Waste and pollution aren’t accidents—they’re the result of design. Which means we can design them out. Design is where it all begins – and where real change can happen. In this episode, host Pippa sits down with Joe Iles, Head of Design Activation at the Ellen MacArthur Foundation, to discuss what circular design really means. In this episode hear about: - How it differs from the traditional approach - Where the creative crossovers are - Why designers hold the power to shape a better system
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How designers can hardwire their skills for a circular economy | Circling Back
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