How Developers Pick Sites: What Buyers Need to Know

Most investors look at what’s for sale. Developers look at what’s worth building. That difference could change how—and where—you invest.In this episode of Property Now, host Michael Carbone sits down with Steve Maroun (Lanevick), Daniel McMahon (Colliers), and Chris Ferris (Coposit CEO and former developer) to unpack how developers assess risk, read market signals, and decide which suburbs are worth betting on.We explore:✅ Why 90% of sites get rejected — and what that teaches you about avoiding the wrong property✅ How infrastructure and rezoning are reshaping the investment landscape✅ Why the best developers start with the end buyer in mind (and how you should too)✅ The “Triple S Rule” (Schools, Shops, Stations) and what it tells us about rental and resale value🔍 Why it matters for investors:Understanding how developers think can help you make sharper buying decisions, spot undervalued suburbs early, and avoid common traps in off-the-plan or growth areas.Whether you're buying to live or building a portfolio — this one’s a must-listen.🔔 Don’t forget to subscribe to our channel for more discussions on property trends, financial strategies, and insights into the Australian property market. Hit the notification bell to stay updated with our latest episodes!🌟 If you have a question for the team, a PropTok you would like to send us or are interested in coming on the show, head over to our website to get in touch! https://www.coposit.com.au/resources/property-now📢 Found this video valuable? Give it a thumbs up and share it with friends, family, or anyone interested in saving money and getting ahead in the property market.🏠 This podcast is brought to you by Coposit, where $10k means you can buy a brand-new home. To learn more about how it works and browse properties, visit: www.coposit.com.au