Skip to content
How Do You Turn Advertising Into A Growth Engine? episode artwork

Sep 9, 2026 20 min

How Do You Turn Advertising Into A Growth Engine?

from Brand Champions Hosted by Jeff Rosenblum and Jordan Berg

Jeff and Jordan kick off Season 2 by unpacking what it really takes to turn advertising into a growth engine. From the problem with short-term metrics to why relevance is the ultimate budget multiplier, they explore how brands can better understand unmet consumer needs and create content that moves people through the entire customer journey. They break down the relationship between brand and demand, why always-on campaigns can outperform seasonal thinking and how a strong hook can make or break an ad in the first few seconds. Along the way, they challenge the industry’s obsession with reach, awards and last-click attribution – and share the lessons they’ve learned from decades of building brands. If you lead marketing, strategy or creative teams, this episode will change how you think about advertising, relevance and growth. Got a question for a future episode? Email us at [email protected]. A QUESTUS PRODUCTION Website: https://www.questus.com/ Instagram: https://www.instagram.com/questusagency/ LinkedIn: https://www.linkedin.com/company/questus/ Jeff Rosenblum's Socials: LinkedIn: https://www.linkedin.com/in/jeff-rosenblum/ Instagram: https://www.instagram.com/thejeffrosenblum/ Jordan Berg's Socials: LinkedIn: https://www.linkedin.com/in/jordan-berg-4ba458/ Instagram: https://www.instagram.com/jordan_questus/

Episode details come from the podcast's RSS feed.

Embed this episode

Ready to play

How Do You Turn Advertising Into A Growth Engine?

0:00 20:54

No transcript yet.

Requests help us decide what to transcribe next.

Share this episode

Similar podcasts

The Brendan Ecker Influence Brendan Scott Ecker The Brendan Ecker Influence is hosted by Brendan Scott Ecker — a 27-year-old American entrepreneur, Michigan real estate agent, CEO of Gold Shark Media Ai, founder of PassRE USA, investor, law enforcement officer, former NCAA two-sport athlete, and author of Beyond the Beat and How I Made My Dorm My Office. Ecker went from a middle-class “Matrix” upbringing to building a fast-growing digital brand, scaling multiple businesses, and growing a YouTube channel with over 27,000 subscribers. With a background in Criminology, law enforcement, and competitive athletics, he blends discipline, strategy, and mindset into everything he teaches. On this podcast, Brendan breaks down the real frameworks behind wealth, business, real estate, marketing, AI, geopolitics, mindset, and personal growth. He discusses the journey in growing his businesses, documenting the wins, failures, and the tactical steps that helped him escape The Business Of Influence Karan White Being an influencer is no longer just a hobby or a side gig. It’s now a legitimate career and this has given rise to a new industry with its own set of challenges, but also so much opportunity. Despite the growth of the industry, there is a notable absence of established career paths and professional training available, which is why I’ve created this podcast. Each Tuesday, I’ll help you learn with confidence the tried and tested strategies that have generated millions in revenue for my clients across the globe. This podcast is dedicated to helping influencers navigate the business side of things, providing insights and guidance on everything from contracts and negotiations to branding and marketing. I believe that by sharing knowledge and experience, I can help you build a sustainable long-term career in the industry with secure and stable income streams.Stay tuned for solo episodes on all things brand partnerships, product development, media, and publishing, all through the len Plant. Body. Soul. Podcast Jennifer Miles & Gordon Ogden Welcome to the Plant.Body.Soul. Podcast, where we explore the minds of extraordinary humans, uncovering the secrets to unlocking our fullest potential. With a passion that knows no bounds, our hosts will take you on thought-provoking journeys, helping you embrace the plant, empower your body, and nourish your soul. In each episode, we'll explore the latest trends, share cutting-edge strategies, and dive deep into the inspiring stories from the industry's most remarkable entrepreneurs, trailblazers and thought leaders. You'll learn all of the tools and insights you'll need to transform your vision into a thriving brand. Whether you're a startup founder, a seasoned business owner, or simply a creative soul seeking inspiration, tune in and embark on a mesmerizing adventure as we deep dive into the wild and wonderful world of digital marketing. Get ready to be captivated by thoughtful conversations, intriguing insights, and transformative stories that will leave you craving for

Frequently asked questions

How long is this episode of Brand Champions?

This episode is 20 minutes long.

When was this Brand Champions episode published?

This episode was published on September 9, 2026.

Can I download this Brand Champions episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.