How Does Apple Podcast's New HLS Video Feature Impact Your Podcasting Strategy? (#76)

Apple has flipped the podcast world on its head with its announcement of video podcasting coming to their platform. This technology is known as HLS (or HTTP Live Streaming if you're not into the whole brevity thing) and will allow users to seamlessly switch from audio to video and vice versa without skipping a beat.It will also feature dynamic ad insertion, but that's information I'm not going to dig into until I have to (i.e., when the service is actually live).What does this mean for podcasting? What does this mean for you?And, on a broader scale, how does this new feature fit into your podcasting strategy?I'm tackling all this and more in Episode 76 of Podcasting Strategy Simplified!After consuming this episode, you'll walk away with:✅ A better understanding of this new Apple feature✅ Knowledge on whether you'll ever get to utilize it✅ What you need to be focused on in light of this newsRESOURCES TO FURTHER YOUR KNOWLEDGE ON THIS NEWSElsie Escobar's Video on Instagram (hey, you CAN link right to the video!) --- but just in case that doesn't work, Elsie's IG handle is @theelsieescobarNew Media Show with Rob Greenlee and James Cridland of Podnews breaking down Apple's new video technologyThe Buzzsprout Buzzcast Crew talking about the Apple news📆 Schedule a Free Strategy Call with Jason Cercone📲 Or Contact Me Directly: [email protected] | 412.965.8428👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee to say thanksMUSIC CREDITS:Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.comLet's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.comThank you for listening and becoming an official member of The Bomb Squad!