How e-commerce brands use behavioral science to increase perceived value

from Behavioral Science For Brands: Leveraging behavioral science in brand marketing. · host Consumer Behavior Lab

In this episode, MichaelAaron and Richard explore how behavioral science can improve e-commerce performance. From why perfect reviews reduce trust to how scarcity boosts value perception, they unpack practical ways brands can increase conversion, reduce friction, and shape buying decisions online.

Episode metadata supplied by the publisher feed · Published Jun 17, 2026

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How e-commerce brands use behavioral science to increase perceived value

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This episode is 38 minutes long.

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This episode was published on June 17, 2026.

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