How FM Teams Drive Brand Success with Tom Kay, Managing partner at Efficio advisors episode artwork

EPISODE · Dec 2, 2025 · 52 MIN

How FM Teams Drive Brand Success with Tom Kay, Managing partner at Efficio advisors

from Elevating Brick & Mortar · host ServiceChannel

Tom Kay says the industry is at an inflection point — with technology, talent, and consumer expectations all shifting at once. Tom describes how facilities can shape the customer experience every day, and has never been more essential. The teams who embrace data, modern tools, and continuous upskilling will lead the next chapter of the built environment. Welcome to Elevating Brick and Mortar. A podcast about how operations and facilities drive brand performance.Today, we talk with Tom Kay, managing partner at Efficio Advisors. Efficio partners directly with CEOs and boards to cut through distraction, mitigate risks before they surface, and unlock sustainable growth.TIMESTAMPS01:18 - About Tom04:20 - Advising the industry12:34 - Is FM misunderstood?18:00 - The talent gap31:00 - The impact of new tech45:35 - Future thinking52:42 - Where to find Tom53:09 - Sid’s takeawaysSPONSOR:ServiceChannel brings you peace of mind through peak facilities performance.Rest easy knowing your locations are:Offering the best possible guest experienceLiving up to brand standardsOperating with minimal downtimeServiceChannel partners with more than 500 leading brands globally to provide visibility across operations, the flexibility to grow and adapt to consumer expectations, and accelerated performance from their asset fleet and service providers.LINKS:Connect with Tom on LinkedInConnect with Sid Shetty on LinkedinCheck out the ServiceChannel Website Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episode metadata supplied by the publisher feed · Published Dec 2, 2025

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In this episode, Tom Kay talks about how FM teams can gain more visibility, more confidence, and more impact. With the rise of AI and smarter asset management, we have a real chance to change the perception of Facilities being just a cost center. Instead, it’s a strategic driver of brand outcomes.

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How FM Teams Drive Brand Success with Tom Kay, Managing partner at Efficio advisors

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